Effic helps entrepreneurs and small businesses become more efficient and effective by employing better, smarter, simpler working methods & systems.

Our efficient personal and professional approach is designed for those who want to achieve more by using less resources. We believe that entrepreneurs also have the right to expect more out of life and we have designed the tools, trainings and programs to assist them in their mission to reclaim their entrepreneurial freedom.

We are well known for our proprietary frameworks like:

Here's how we can help:


  •  The Effic Planner™  The Only Planner Backed By An Efficient & Proven Method To Strategically Plan Your Next 90 Days, Organize Your Work Week And Implement Strong Habits & Routines Into Your Entrepreneurial Life. Created By An Entrepreneur For Entrepreneurs. Click Here To Take A Look Inside The Planner



  • Burned Out - How To Break The Burnout, Recover Your Superpowers & Reclaim Your Entrepreneurial Freedom. Click Here To Order A Copy
  • The Self-Driving Business - How To Transform Your Online Business Into A Smart Company That Can Prosper Without You. COMING SOON
  • Done-By-Noon - How To Achieve More By Noon Than Other Entrepreneurs In A Full Day. COMING SOON





    Dave Ruel is a Serial Entrepreneur and founder of Effic. Amongst his peers, Dave Ruel is known as the man who can architect highly efficient and sustainable business structures that maximize profits and freedom.

    Dave is also a well-known entrepreneurial mental health advocate who has been very open about his episode battling entrepreneurial burnout and recovering from it. He is now seen as a leader for entrepreneurial burnout prevention and recovery amongst entrepreneurs which has earned him the nickname of "The Professor X of Entrepreneurs" based on the popular X-Men character.

    As a serial entrepreneur, Dave Ruel  has founded several 7-figure online companies. Using his simple life and business structures, working exclusively with remote teams, while traveling the world with his wife and daughter, here is what Dave was able to achieve:

    • Sold over 50,000 fitness books published in 4 languages.
    • Generated more than 16 million dollars in sales.
    • Brought a supplements company from $100k to $3.2 Millions in annual sales.
    • Systematized and Automated the operations for many of the worlds top online entrepreneurs.
    • Coached entrepreneurs all around the world in countries like Germany, United Kingdom, Sweden, France, Panama and of course Canada and the USA.

    Dave lives on the east coast of Canada with his wife Karine, his daughter Charlie-Anna and their dog Kanaille. You can follow him on his website, instagram or facebook .